Things were a little different for biofertilizers in 2023. According to the data from the 2024 CropLife® Biologicals Survey, usage among ag retailers and their grower-customers declined from the 2022 growing season — down from 50% to 41%. This marked the first such drop for the sector since the magazine started polling readers on biofertilizer use back in 2018.
The question, of course, is why did this segment see such a pull-back from market users? According to Mick Messman, President/CEO of DPH Biologicals, part of the explanation for this might tie back to a natural evolution of the biofertilizers sector in the minds of users.
“Growers are interested in biofertilizers, but are demanding more from them, as they should,” says Messman. “Short shelf life, special handling requirements, and the inability to mix with other inputs — or inconsistent data around product benefits — are simply not going to make the cut in this competitive market.”
Things were a little different for biofertilizers in 2023. According to the data from the 2024 CropLife® Biologicals Survey, usage among ag retailers and their grower-customers declined from the 2022 growing season — down from 50% to 41%. This marked the first such drop for the sector since the magazine started polling readers on biofertilizer use back in 2018.
The question, of course, is why did this segment see such a pull-back from market users? According to Mick Messman, President/CEO of DPH Biologicals, part of the explanation for this might tie back to a natural evolution of the biofertilizers sector in the minds of users.
“Growers are interested in biofertilizers, but are demanding more from them, as they should,” says Messman. “Short shelf life, special handling requirements, and the inability to mix with other inputs — or inconsistent data around product benefits — are simply not going to make the cut in this competitive market.”
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